Payments
Per Post Rate
The price a creator charges for one published post on a specified platform and format.
What it means in practice
The rate is tied to a particular platform, content format, publication requirement, and scope of production. Cross-posting, raw files, exclusivity, revisions, and paid media rights may carry separate charges.
Why it matters
A precise rate basis helps buyers compare creator proposals with different deliverable and rights packages.
How it is used
A campaign budget multiplies each creator's agreed rate by the number of sponsored posts assigned.
Also called
cost per post
Related terms
- Revenue ShareA compensation model splitting a defined portion of resulting sales revenue between the brand and the creator.
- Product-Only CompensationAn arrangement where a creator receives free goods instead of cash, which may still carry tax implications.
- W-8BENThe United States form certifying foreign status for non resident individuals receiving payments, enabling reduced treaty withholding rates.
